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Skybound Wealth UK has appointed broadcaster and author Emmanuel Asuquo as a Private Wealth Adviser. He advises private clients on investment, retirement, protection and estate planning, and extends his public financial education work into Skybound's Athletes & Creators division, aiming to reach people earlier in their financial decision-making.
Some financial advisers build their reputation quietly, client by client. Emmanuel Asuquo built his in public. He is a familiar face on Channel 4, the BBC and ITV, his commentary features regularly in The Times, The Telegraph and the Daily Mail, and he is the author of two books on taking control of your money. What makes that work is not the profile: it is that he is a regulated adviser who can explain pensions, property and protection in plain language without losing the substance behind the message.
Skybound Wealth has welcomed Emmanuel as a Private Wealth Adviser, based in the firm’s UK business. He advises private clients on investment and retirement planning, protection and estate planning, working alongside Skybound’s specialist teams where cross-border matters arise.
For Skybound, the appointment reflects a wider ambition: to reach people earlier, before an avoidable decision has already cost them, and to make high-quality financial planning feel achievable for people the industry has traditionally struggled to reach.
Emmanuel’s story is central to why his voice carries. He was raised on a council estate in East London by Nigerian parents, within sight of the Canary Wharf towers where he would later build his career. At 22 he became the youngest financial adviser at one of the UK’s largest high street banks.
He has spent the two decades since advising individuals, families and business owners on protecting what they have built and planning for the long term, giving him close to twenty years in financial services. Along the way he saw at first hand how inaccessible the industry could feel for people who did not grow up around money, and set out to change that.
That work took him to a national audience:
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The way people earn, live and build wealth has changed. Creators, entrepreneurs, first-generation wealth builders and internationally mobile professionals can see income arrive quickly, move between countries and platforms, and face decisions their parents never had to make: variable earnings, cross-border tax, currency exposure, and careers with an intense peak and a long life after it.
The financial industry has not always kept up. Too much advice is wrapped in jargon and aimed at people who already feel comfortable in a wealth manager’s office. The result is that many people only seek help after a decision has already cost them something.
Emmanuel has spent his career on the other side of that gap, translating complex decisions into language that respects people’s intelligence without assuming their familiarity. Skybound’s international advisers, specialist teams and proprietary technology are built to coordinate complex financial lives. His role is to help more people understand what that support can do for them, and to make the first conversation feel like a conversation.
As a Private Wealth Adviser, Emmanuel advises private clients on investment and retirement planning, protection and estate planning, working with Skybound’s specialists where cross-border matters arise. Alongside that advisory work, his public education content will continue in his own voice.
“Emmanuel is one of the most recognisable financial voices in the country, but what convinced me was the twenty years of advice behind it. He has sat with clients through the decisions that matter, and he can explain them to anyone. Most people leave financial advice far too late. Emmanuel helps them understand it earlier, and we have the specialists to help them act on it.”
“I have always believed that financial knowledge should be clear, practical and available to everyone. I grew up somewhere that money was never explained, and I have spent my career trying to fix that for other people. Skybound gives me specialists, international reach and the infrastructure to take that further than I could on my own, and to help people act on what they have understood.”
Launched in August 2025, Skybound Wealth’s Athletes & Creators division provides specialist financial planning for professional athletes, content creators and the people around them, bringing together cross-border planning, tax specialists and Skybound’s proprietary Plume Wealth Tech platform, including MoneyMap. Emmanuel’s experience across advice, media and publishing gives him a natural connection to that work, particularly its Creators community. It forms one part of a wider advisory role.
For existing Skybound clients, the appointment deepens the firm’s advisory bench and its commitment to clear communication. For people who have followed Emmanuel’s work and are ready for more than general education, it creates a route to regulated, internationally coordinated advice from a name they already trust.
And for everyone in between, it means more genuinely useful content. A series of practical financial conversations with Emmanuel and Skybound’s specialists will follow the appointment.
If you've followed Emmanuel's content and want advice specific to your own circumstances, Skybound can take that conversation further. Our regulated process looks at your income, location and goals before any recommendation is made.
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Skybound's advisers work with private clients across investment, retirement, protection and estate planning, coordinating specialists where cross-border decisions come into play. Emmanuel's appointment adds a familiar, plain-speaking voice to that advisory bench.
